Atelier is a concept revolving around the true sense of lifestyle fashion.The brand started from humble beginnings and grew its fame from 200-capacity... parties to the most popular music festival in UAE and GCC region during the years 2008 to 2013. Atelier attracted over 50,000 fans across its event and was famous for its feminine music, strong fashion trademark, and superstar artist representation. Atelier in its music festivals and concerts attracted some of the world’s best international artists. 
Atelier Live, then-most popular nightlife brand in the Middle East, known for hosting the biggest festivals and sensational solo concerts, entertainment, and productions, featured Estelle Live on Stage on May 2nd, 2013. This stylish and breathtaking nightlife experience was brought to Dubai by Alchemy Project in association with Cavalli Club.

Atelier Live: Estelle
Atelier Live: Estelle

About Estelle

Estelle Swaray, a West London native, feels at home in New York, announcing her highly anticipated album "ALL OF ME." The Grammy Award-winning artist's singles, "Fall In Love (Feat. Nas)" and "Break My Heart (Feat. Rick Ross)," set the stage for the new release. Her 2008 debut, "SHINE," under John Legend's Homeschool Records label, marked a global breakthrough, propelled by the hit single "American Boy (Feat. Kanye West)." The track, certified 2x-platinum in the US, earned Estelle her first Grammy Award in 2009.